Use code 20-20 for a free Hairpod with your RÉDUIT One

“TO REALLY UNDERSTAND SOMETHING, YOU’VE GOT TO REDUCE IT TO ITS PRINCIPLES”

Milton Friedman

WE ARE RÉDUIT

RÉDUIT was created with one vision: to revolutionize the everyday beauty routine. We started in Neuchâtel, Switzerland, with the dream of creating truly superior beauty products. From performance to sustainability and user-friendliness, we design products that truly elevate the everyday.
In French ‘Reduit’ means ‘reduced’. We reduce packaging. Amplify results. Reduce time. Amplify efficacy. Reduce steps. Amplify beauty.
Our products are free from unnecessary ingredients that offer little benefit to hair. Instead we concentrate the actives to deliver maximum benefit and minimum waste.
At RÉDUIT we’re inspired by nature’s own principles – such as magnetic fields – and we translate these into revolutionary beauty innovation. Inspired by nature, elevated by design.
Most active ingredients in beauty products go to waste through inferior delivery systems. RÉDUIT’s technology ensures maximum performance: 38x more efficacious than traditional products, while reducing the waste by 20x. But this is only the beginning for RÉDUIT: watch this space for more intuitive, revolutionary innovations in the pipeline
Paul Peros – CEO

SUSTAINABILITY

Our products are free from unnecessary fillers and stabilizers that offer little benefit to your hair. This means we can concentrate our ingredients to bring you maximum benefit and minimum waste.

“REDUIT is changing the world of beauty”

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